Blogging Guide: Long-form Magic
May 08, 2025
✨ Long-Form Magic: The Art of Blogging That Connects & Inspires
In the age of Reels, TikToks, and 10-second attention spans… is anyone even reading blogs anymore?
The short answer?
Yes — if it’s coming from the heart.
Whether you’re a yoga teacher, healer, coach, or Ayurvedic guide, your voice needs a home.
A place where your teachings can land deeply.
A place that doesn’t rely on the latest algorithm trend.
And that’s where blogging — soulful, intentional, long-form blogging — comes in.
Why Blogging Still Matters in 2025
Let’s be honest: writing a blog might not give you instant dopamine hits the way Instagram likes do.
But here’s what it does give you:
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Trust — Long-form writing allows you to share nuance, depth, and personal stories that actually build connection.
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Visibility — Search engines still love blog posts, especially on topics like yoga, ayurveda, perimenopause, healing, or mindfulness.
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Ownership — Your blog is yours. Not Meta’s. Not Google’s. It’s a sacred digital space for your voice and vision.
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Longevity — A single blog post can keep bringing people to your website for years.
The 3 Types of Blog Posts That Connect & Convert
Here’s what I recommend for soul-led entrepreneurs:
1. ✍🏼 Teaching Blogs
Break down a concept or share practical tips. Think:
“3 Ayurvedic Rituals to Support Hormonal Balance in Perimenopause”
2. 🌺 Story Blogs
Share your personal journey or a moment of transformation.
“How Yoga Helped Me Heal After Burnout” or “What Peru Taught Me About the Feminine”
3. 🌉 Bridge Blogs
These guide the reader from a struggle to your solution (aka your offering).
“Why I Created [Your Program Name] for Women in Their 40s”
A Magical Structure That Works Every Time
Not sure where to start? Use this format:
1. Hook / Opening
Start with a question, a bold truth, or a personal moment your reader relates to.
2. Story or Teaching
Share the lesson, experience, or breakdown. Give insight, wisdom, and realness.
3. Practical Takeaways
Offer 3–5 tips, practices, or reframes your reader can use.
4. Soulful Invitation
End with a gentle nudge toward your world. A free training, your newsletter, or your program.
Blog From Your Daily Practice
Don’t wait for “blogging time.”
Write from what’s real and alive:
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What’s coming up in your classes or client sessions?
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What are you learning, healing, practicing right now?
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What questions keep showing up in your DMs or inbox?
Your path is your content.
Live it, then share it.
Storytelling = The Secret Sauce
People remember stories more than stats.
So next time you write, try this:
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Share a struggle
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Show how you navigated it
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Offer a few takeaways
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Invite the reader to feel seen
Speak to one woman. The one who’s two steps behind you on the path.
Ready to Write Your Next Blog?
If you’re inside The Shakti Community, our latest session walks you through this exact process.
We cover:
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Choosing the right blog topic
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Using the soulful blog structure
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Writing with clarity and heart
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Gently guiding toward your paid offering (without being salesy)
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Repurposing your blog into Reels, carousels, and emails
Come write with us — your next blog could be the one that lands in someone’s heart and changes everything.
🪷 Join The Shakti Community is coming soon.
And let’s write something beautiful.